Archive for the 'process' Category

brian eno

February 22, 2007

There is no living artist I know today who can match the depth and the philosophy found in the work of Jackson Pollock as British-born Brian Eno, who simply as an artist [and probably more known as a musician and song-writer] of the Internet age, makes chaos and chance painting so delightful, not once is the result predictable. His latest work uses computer programmed digital images isseud randomly and proejcted onto a screen, is seen here on this link: 77millionpaintings.

www.zlgdesign.com

keep it simple stupid [k.i.s.s]

February 4, 2007

There’s Einstein’s maxim that says “everything should be made as simple as possible, but no simpler”. We think architecture and designs generally should be functional but there are moments when decoration and embellishments may add value to it, as to make an emotional connection, or to enhance the experience of the audience. Gehry’s “spectacle” falls under this category, as with works that shock or surprise. We believe however that a balance is the best approach, for indeed a work that is so minimal that it is devoid of any personality, might as well be left to the uninitiated to deliver and consume. The k-i-s-s principle therefore has its limitations, but it defies designs that are mere and superficial decorations lacking any purpose or function.

www.zlgdesign.com

process

January 29, 2007

Design in my mind has three phases: the concept is first evolved out of a reaction to a brief, or simply as a result of one’s desire to create something in the beginning. Perhaps it comes from a commission, or a request for ideas. It is then developed in the second phase and examined for either functionality, or usefulness and commercial value, and documented accordingly. Thereafter in the third phase, the concept is executed either by the originator of the idea or by other collaborators. Often it is said that the concept is one thing, but the execution is another thing altogether and is almost more important than the initial idea.

www.zlgdesign.com